Retail Media Planning Manager
Apply now Job no: 034606
Work type: Permanent Full Time
Location: England - Newcastle, Scotland - Glasgow City Centre, UK
Categories: Brand & Marketing
Business Unit: Brand & Marketing Location: Glasgow or Gosforth Salary: in the region of £41,900 (DOE) Employment Type: Permanent
We’re working hard to disrupt the status quo in UK banking and we can’t do this without a team of truly great people behind us. Our Brand & Marketing team is going through a period of significant change as we Rebrand and move towards a brand-new Virgin Money brand. It’s a fast-paced, exciting and creative time to work in a team where there’s plenty of collaboration and engagement with our colleagues and customers. Like all Virgin businesses, we love to challenge the norm, so you’ll need to be comfortable questioning the status quo.
Within the newly formed Marketing Strategy and Operations’ team, we’re looking for smart, ambitious, energetic individuals who want to come with us on this journey. The successful individual for this role will ideally be a marketing professional with experience and good understanding of the media planning and digital marketing.
The role is all about / Day to day you will…
The Retail Media Planning Manager has overall responsibility for creating and delivering digital media plans that cut across all activity for the Retail franchise in order to ensure the smooth execution of media activity via our media agency. The key responsibilities are:
Owning the media and digital marketing budget which is central to delivering the “pioneering growth” ambitions of the Retail Franchise
Guiding the creation of the franchise media plan for aggregator, PPC, display and paid social activity
Managing flow of work into media planning team from Retail Franchise Marketing teams
Agreeing governance routines with mSix and key aggregators to ensure the smooth and safe day to day delivery of media activity
Supporting the Marketing Operations team understand the effectiveness of retail media activities
Ideally you will have / to be brilliant you will bring…
Strong experience of media planning and delivering always on digital marketing activity
Strong experience in managing media agency relationships
Commercially astute with proven ability to ascribe KPIs with tangible business value to media activities
Strong interpersonal skills, with the ability to build business relationships throughout the bank and externally with media agencies
Good understanding of the legal and regulatory environment of the financial services industry
What you’ll get for your hard work….
A generous holiday package and the option to buy more!
Private Medical Insurance - with the option to extend to family members.
Pension! A market leading pension – we’ll top up your contributions too.
Flexible benefits – customise your rewards to work for you!
If this sounds like a role for you, then please click the link below to apply.
If we offer you a job and you accept, there are some checks we need to complete before you can start with us. This will include a credit and criminal record check, as well as providing 3 years' worth of satisfactory references.
Inclusion is at the heart of our culture. It’s written into our values. As part of our inclusion strategy, we want to build a truly inclusive culture, where every colleague and customer feels they belong, and our recruitment process reflects this approach.
Advertised: GMT Standard Time 04 Nov 2019
Applications close: GMT Standard Time
20 Nov 2019
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